Google has returned to it's rightful place (# 1) with higher earnings of revenue and earnings for the first quarter of 2012, due to its new two-for-one stock split. The company had hit a rough patch in 2011 during its forth quarter, in the area of public relations, leaving many people confused because Google problem had nothing to do with finances. Google had decided to implement a new private policy that provide results from across the Google empire targeting ads. Google called it “a simpler, more intuitive Google experience.” This has been an issue for many google users leaving them to feel as if they are being invaded by google.
Larry Page, who marked his first year as chief executive in April 2012 said, “we have always wanted Google to be a company that is deserving of great love.” The problem is that its hard to love a company that is constantly battling privacy issues. In mid-April, the Federal Communications Commission hit Google with a $25,000 fine for impeding an investigation into its data collection practices. Google is even facing charges with the European Commission.
The only way that google can claim victory is when they play fair and stop abusing their dominance. Google has to stop giving their own products advantages over everyone else. Market Liberalization has to be implemented giving consumers a wide range of data to chose from that doesn't have google written all over it. Google will stay on top for the rest of 2012 is they stay far away from the mindset of being the one and only- a monopoly. Google...let the people choose.